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The fear of cannibalizing sales of existing products is often cited as a reason...
Author:
Clayton M. Christensen
Book:
The Innovator's Dilemma: When
Viewed:
21 -
Published at:
8 years ago
The fear of cannibalizing sales of existing products is often cited as a reason why established firms delay the introduction of new technologies.
( Clayton M. Christensen )
[ The Innovator's Dilemma: When ]
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