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railroads fell into the trap of letting the product define the market they were...
Author:
Clayton M. Christensen
Book:
Competing Against Luck: The
Viewed:
20 -
Published at:
5 years ago
railroads fell into the trap of letting the product define the market they were in, rather than the job customers were hiring them to do. They"
( Clayton M. Christensen )
[ Competing Against Luck: The ]
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