Jobs was convinced that his vegan diet would eliminate body odor, so he passed on the deodorant and skimped on baths. No matter how much his associates told him that he stunk, he never seemed convinced. According to associate Mike Markkula, "We would have to literally put him out the door and tell him to go take a shower."8 So it's no shock that when a routine kidney screening found a highly treatable, slow-growing type of pancreatic cancer at a very early stage, Jobs ignored his doctor's advice and the advice of many wise and concerned associates. Removing the tumor was the obvious and only accepted medical option, but to the horror of his wife Laurene and their friends, he decided to delay treatment and try a hodgepodge of unproven herbal remedies, juice fasts, acupuncture, etc. While Jobs chose to believe what he wanted to believe, the cancer continued to grow. Nine months later he would relent to have surgery; but by then it had spread to the liver. It took his life at 56 years of age.9
( J. Steve Miller )
[ Why Brilliant People Believe ]
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