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faster. As I was closing this book, Walmart announced that to upgrade its ability to compete in e-commerce with Amazon-which still does eight times Walmart's sales online-it was buying Jet, a year-old Internet retail startup. The Economist reported on August 13, 2016, that Jet's appeal to Walmart was its "real-time pricing algorithm, which tempts customers with lower prices if they add more items to their basket. The algorithm also identifies which of Jet's vendors is closest to the consumer, helping to minimize shipping costs and allowing them to offer discounts. Walmart plans to integrate the software with its own." It turns out that "under a second" was just too damned slow.

( Thomas L. Friedman )
[ Thank You for Being Late: An ]
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